Broadway Tower is a folly located on Broadway Hill, A44 between Evesham and Moreton-in-Marsh, one mile (1.6 km) south-east of the village of Broadway, Worcestershire, England, at the second highest point of the Cotswolds after Cleeve Hill. Broadway Tower's base is 1,024 feet (312 metres) above sea level. The tower itself stands 55 feet (17 metres) high. Today, it is a tourist attraction with various exhibitions open to the public for a small fee.
The "Saxon" tower was designed by James Wyatt in 1794 to resemble a mock castle, and built for Lady Coventry in 1799. The tower was built on a "beacon" hill, where beacons were lit on special occasions. Lady Coventry wondered if a beacon on this hill could be seen from her house in Worcester - approximately 22 miles (35 km) away - and sponsored the construction of the folly to find out. The beacon could be seen clearly.
Over the years, the tower was home to the printing press of Sir Thomas Phillipps, and served as a country retreat for artists including William Morris.
The tower is on the Cotswold Way; it is easily reached by following the Cotswold Way from the A44 road at Fish Hill, or by a steep climb out of Broadway village.