The Bull Ring is a commercial area of Birmingham, England. It has been an important feature of Birmingham since the Middle Ages, when its market was first held. It has been developed into a shopping centre twice; first in the 1960s, and then in the 2000s.
The current shopping centre is one of the largest in the United Kingdom, and with an average of 36.5 million visitors a year, it is Britain's busiest. It also houses one of only four Selfridges department stores, the others being in London, Manchester, and Trafford; and the second largest branch of Debenhams, spread over 4 floors. Consequently, the centre has been a huge success, attracting commerce from all over the world, including New York.