OXO Tower

No Thumbnail
OXO Tower (Birds Eye)
The building was originally constructed as a power station for the Post Office, built towards the end of the 19th century. It was subsequently acquired by the Liebig Extract of Meat Company, manufacturers of Oxo beef stock cubes, for conversion into a cold store.

The building was largely rebuilt to an Art Deco design by company architect Albert Moore between 1928 and 1929. Much of the original power station was demolished, but the river facing facade was retained and extended. Liebig wanted to include a tower featuring illuminated signs advertising the name of their product. When permission for the advertisements was refused the tower was built with four sets of three vertically-aligned windows, each of which "coincidentally" happened to be in the shapes of a circle, a cross and a circle. Liebig and the building were eventually purchased by the Vestey Group.

In the late 1970s and into the 1980s there were several proposals to demolish the building and develop it and the adjacent Coin Street site, but these were met with strong local opposition and two planning inquiries were held. Although permission for redevelopment was granted, the support of the Greater London Council finally resulted in the tower and adjoining land being sold to the GLC in 1984 for 2.7 million pounds — who sold the entire 13-acre (53,000 m²) site to the not-for-profit Coin Street Community Builders for just £750,000.

In the 1990s the tower was refurbished to a design by Liftschutz Davidson to include housing, a restaurant, shops and exhibition space. The tower won the Royal Fine Art Commission / BSkyB Building of the Year Award for Urban Regeneration in 1997.
922 views
Views by date
UnratedRate as 1Rate as 2Rate as 3Rate as 4Rate as 5Rate as 6Rate as 7Rate as 8Rate as 9Rate as 10

Comments

Policies

Please log in if you don't want to post anonymously (anonymous users cannot post links).

Note: VirtualGlobetrotting is an entertainment website is and is not associated with this post, location or person.

Please enable images and enter code to post
Reload

Around the World Mailing List

Share:

Comments

Policies

Please log in if you don't want to post anonymously (anonymous users cannot post links).

Note: VirtualGlobetrotting is an entertainment website is and is not associated with this post, location or person.

Please enable images and enter code to post
Reload